The driving idea is to grow a community of divers and provide a center for them to meet up, plan their next adventure and be a resource to further the knowledge and safety of that community. Our Dive Shop started as a simple boat charter in 2008. It consisted of Capt Pat, a Divemaster, a boat, a cell phone and a website. Pat, a Panama City Beach native, believed that since none of the other dive boats in town were run by their owners or the owners weren’t active divers there was a gap in customer service being provided. Since then the fundamental idea that has driven our expansion has been that the status quo is not good enough. We have continuously looked at the systems at work in the business of diving and questioned if they are safe, efficient and FUN for the customer and the diving community.